Newsletter:
A
Newsletter is an informative letter which is mailed to a
mailing
list of subscribers
. It is basically a periodical
publication which contains news or announcements on a
specific subject. It can be in the form of print or sent
out via email.
Another way to publish the newest Newsletter is to
issue it on a website
and notify the
subscribers
with
an email containing a link
to the page. This has the advantage
of providing the readers also with an archive of past
issues accessible from the Newsletter
page.
The
purpose of issuing a Newsletter for an Internet marketer
is:
-
To regularly keep in contact with
his subscribers.
-
To deliver great content
which they consider as valuable
and thereby positioning himself as an expert on the
subject.
-
Notifying them of new, valuable
product
s either created by himself or by others and
make money as a seller or as an affiliate
.
-
He can allow others to advertise
in his Newsletter against a fee as an additional way to
make money from it.
[News comes
from Latin nova/novum = new;
Letter comes from Latin
littera = a character from the
alphabeth]
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