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Link Farm: Link Farm is a derogative term for a website which includes a link directory with a huge number of links but many of them to other sites with totally disrelated content. Example would be a site about automobiles linking to weight loss, wedding favours and yoga sites.
Example for a link farm on
http://www.cellphoneswow.com/links/shopping%5B9%5D-106.htm
. You
see thousands of indiscriminate links to all kind of unrelated
websites – even if they are supposed to be categorized under
“shopping”. In the enlarged part there is a unrelated sequence
of listed sites about Neighborhood Items, HDTV, Ringtones,
Travel etc. The intention behind creating such a link directory is that all sites included in your link directory are linking back to you (reciprocal linking) and that one can get traffic from people clicking on your link on the sites of your link partners. Plus, as your link is on many other sites, it is supposed to help your site’s link popularity and thereby boosting your ranking in the search engines. However, the times where the motto “the more links the better – no matter from which sites” held true are long gone. Google, Yahoo and MSN penalize Link Farms and ban them from their search result pages. [Link comes from Old Danish lænkia = chain; Farm comes from Latin firma = fixed payment, from firmare = to fix, settle, confirm (in the sense of a farm as a tract of leased land)]
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