Internet Marketing:
Marketing comprises all the
actions a company or individual undertakes around creating,
promoting and selling their products. Internet Marketing then means to
use the Internet to either advertise or sell
products/services with the help of the two most important
Internet Marketing tools, websites and
emails.
Or - stated extremely simplified - Internet Marketing is all
about making money online.
There is a multitude of ways to accomplish this goal such as
selling of physical or digital products via one’s own website
or auction platforms, affiliate
programs, CPA offers,
membership
sites, AdSense and
other ad publisher programs, lead
generation, mentoring programs and
others.
Internet marketing has several advantages over offline
marketing:
-
Aside from language
barriers you have the whole world as your potential
customers as long as it has Internet access. That means
that basically every Internet marketer can become a
“global player”.
-
Other than running
a shop in the real world where you can’t sell when
there is no sales clerk on duty a Webshop can run 24/7
on total automatic. You can sell your products even
while you are asleep, spend your time with other money
making or leisure activities or enjoy a
vacancy.
-
You can do the
whole job of Internet marketing at home in front of
your computer.
-
The biggest
advantage is that there are many ways of promotion,
especially via email, free of charge. While an offline
bulk mailing of 10.000 pieces can easily cost you
several thousand dollars for printing the promo
materials, for envelopes and postage, you can send
Millions of emails on the Internet without having to
spend a single dime! The downside of this aspect is,
however, the flood of spam emails most Internet users
find in their inbox every day.
[Internet as
shortened form of Internetwork comes from Latin
inter- = among, between;
Net goes back through a couple of
similar terms to Old English net = mesh,
originally “something knotted”;
Marketing comes from Latin
mercatus = trading, market]
|
Recommended
Resources:
-
Marketing
Beginners
, a
site with lots of free video tutorials
of basic Internet Marketing techniques
in addition to other very helpful
features like a forum to build Joint
Ventures. Especially for
newbies.
-
Hot Marketing
Videos
, a
membership site which encompasses
almost everything a Internet marketer
needs to be
successful
-
For a free Mike Filsaime report
about the best resources for an
Internet marketer (i.e. web hosting,
autoresponder service, webdesign
software, affiliate manager and many
more) click
here
.
Especially if you intend to register a
domain name there is information in
this report which could save you a lot
of future
trouble.
|
| 
BlinkList
Delicious
Digg
Facebook
Furl
Reddit
Spurl
Stumbleupon
Yahoo My Web
Google Bookmarks